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Mission, Vision and Management Policy

MISSION Creation of Incheon, the city that everyone wants to visit

VISION Number 1 Public Enterprise Leading Korea’s Future Tourism

Intermediate Term Management Objective : Entry into 3 Main Tourist Cities, West Coastal Tourist City Attractions, Critical Base Values Recreation, Self-Reliant Management System Establishment by 2020 Intermediate Term Management Objective : Entry into 3 Main Tourist Cities, West Coastal Tourist City Attractions, Critical Base Values Recreation, Self-Reliant Management System Establishment by 2020
Core Value
  • Customer Satisfaction
  • Regional Coexistence
  • Change and Challenge
  • Maximum Orientation
4 Main Strategies, 12 Main Strategic Assignments
4 Main Strategies 12 Main Strategic Assignments
1. Incheon Tourism Leadership Reinforcement
  • 1-1. Role Establishment for Incheon Tourism Control Tower
  • 1-2 . Leading United Metropolitan Area’s Tourism Business
  • 1-3. Construction of Incheon Tourism Global Standard
2. Construction Core Business Enhancement
  • 2-1. Strategic Tourism Base Promotion
  • 2-2. Establishment of MICE Top3 City Status
  • 2-3. Activation of Global Health Care Business
3. Incheon Tourism Competitiveness Reinforcement
  • 3-1. Incheon Tourism Brand Value Recreation
  • 3-2. Incheon Tourism Strategic Overseas Promotional Marketing
  • 3-3 . Tourism Environment Phased Improvements for Preparation of Maritime Age
4. Future Basis for Growth Construction
  • 4-1. New Business Excavation for Sustainable Management
  • 4-2. Diversification of Supply Resources for Stable Business Prosecution
  • 4-3. Settlement of Product Creation Oriented Organizational Culture
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